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New Drive to get UK Online

eGov monitor

The Office of the e-Envoy is gearing up for a major campaign to encourage as many people as possible to get online for the first time.

The campaign, which will run from 12 May to 7 June, will offer members of the public a free introductory session at one of the 6,000 UK Online public internet access centres.  People from socially excluded groups are being particularly targetted.

It will be supported by a variety of organisations including Age Concern England and the Princes Trust, together with private sector companies such as BT and Microsoft.

Speaking ahead of a meeting at Downing Street of the campaign's partners, the Government's e-Envoy, Andrew Pinder the e-Envoy commented: "The internet plays an important part in everyone's life and as more Government services become available online we want to ensure that people can take advantage of them. In order to achieve this goal it is vital that we first address the issue of access, and this initiative aims to do just this."

A pilot campaign is being run in Newcastle until the end of this month.

News provided by eGov monitor

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