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Met E-Mails Londoners to Highlight 999 Abuse

eGov monitor

25 March 2003

An innovative public awareness campaign launched today will use email and text messaging to raise awareness of misuse of the 999 system.

The Metropolitan Police will be issuing 250,000 emails to educate Londoners to contact their local borough police in a non-emergency situation instead of calling 999.

Recipients will be given the contact details for their local police station for future reference.  Alternatively they can receive the telephone number via mobile phone text message.

The campaign will be conducted throughout the course of this week.

Read the full announcement

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